Cruelty Free, Going Green♻️☘️ and Why It Matters

We’re living in a time where environmental concerns increasingly influence consumer choices, the shift towards cruelty-free skincare products and green practices have become not just a trend, but a necessary evolution in the beauty and wellness industry. The importance of cruelty-free skincare is varies from ethical, environmental, and health aspects that impact many consumers in their everyday choices. This movement is not just about avoiding products tested on animals, but a holistic approach to sustainability.

Cruelty-free skincare products, by definition, are developed without any form of animal testing at any stage of product development. It goes without saying, but our handmade products are cruelty-free. In fact, you can stop in our Wheaton location any day of the week and see one of our associates making batches of products in our workshop space. By choosing cruelty-free, consumers take a stand against the inhumane treatment of animals, aligning their beauty routines with their values. This ethical stance not only benefits animals but also supports the growth of brands prioritizing humane research and testing methods.

Going green with skincare is another vital important part of our business, focusing on reducing environmental impact through sustainable processes and ingredients. Green skincare products are made without the use of harmful chemicals, instead choosing natural, organic ingredients that are kinder to both the skin and the environment. This is so important to our business, and we’re always advocating to minimize pollution and waste. We pride ourselves on natural products, sustainable packaging as well as the use biodegradable materials. 

The health benefits of cruelty-free and green skincare products are most significant. Most skincare products contain synthetic ingredients that can be harsh on the skin and may be harmful to overall health. Natural and organic ingredients are gentler and safer, offering effective care without the risk of irritation or exposure to toxic substances. For consumers with sensitive skin or those looking to reduce their chemical exposure, cruelty-free and green products provide a reassuring alternative. It’s the foundation on which our business was built!

Choosing products that are kind to animals, the planet and our health is a powerful way to contribute to a more sustainable and ethical future. By supporting cruelty-free and green businesses, you can make a meaningful difference!